Company News ·
Nigeria · Peer-to-peer marketplace
Making everyday commerce simpler, safer and more accessible.
Sellnera is building a trusted marketplace where people across Nigeria can discover products, buy with confidence and sell directly to others.
9:415G
Sony WH-1000XM4 Wireless Noise Cancelling Headphones
₦165,000
Tolu Adebayo· Yaba, Lagos
Step 1 of 4
Buy with protected payment
Pay on Sellnera. Your payment is held, not sent to the seller.
The problem
Buying and selling online should feel more trustworthy.
Trust between strangersWho is really on the other side of the chat?
Payment riskPay first and hope, or negotiate cash on the spot.
Condition and deliveryUsed items are hard to judge. Meetups and shipping are improvised.
Nigeria already has a culture of buying and selling. We're building the infrastructure around it.
People already trade through WhatsApp, Instagram, Facebook, informal marketplaces and personal networks. It works because people are resourceful. It breaks when trust, payment and logistics are left to chance.
Sellnera brings structure to that behaviour without asking people to change what they already do well.
What we do
One marketplace. Four things done well.
01
Buy
Discover what people around you are selling.
- Search and browse by category
- See seller profiles and reviews
- Choose shipping or meetup
Search products near you
AllElectronicsFashionHome
SELLER
Verified seller
Profile and reviews
NEW LISTING
List item
NEW INQUIRY
“Is this still available?”
02
Sell
List it in minutes. Reach buyers nearby.
- Create a listing with photos and price
- Manage inquiries and orders
- Get paid to your wallet
03
Transact
A transaction designed around trust.
- Pay through Sellnera protected payment
- Track every stage of the order
- Dispute support if something is wrong
OrderIn progress
Payment held
Meetup confirmed
Item inspected
Seller reviewed
PAYMENT
₦165,000
Held until you confirm
Can we meet near campus?
Yes. Tomorrow at 2pm?
Works for me.
LINKED ORDER
Sony WH-1000XM4
04
Connect
Talk to the other side, inside the deal.
- Chat tied to each order
- Agree meetup details in-app
- Keep everything in one place
How it works
From first search to payout, in seven steps.
The first three steps are about choosing well. From step four, your payment is protected until you confirm.
Steps 4 to 7: protected payment
- 01DiscoverFind somethingSearch or browse products from people near you.
- 02VerifyReview the seller and itemCheck the seller profile, photos and reviews before you decide.
- 03DeliveryChoose shipping or meetupPick the option that suits you and the seller.
- 04Payment heldPay securely through SellneraYour payment is held by Sellnera, not sent straight to the seller.
- 05InspectReceive and inspect the itemCheck that the item matches the listing.
- 06ConfirmConfirm the purchaseHappy? Confirm. Not right? Raise a dispute.
- 07Paid outSeller receives the paymentThe held payment is released once you confirm.
Trust
Commerce works better when people can trust the process.
With Sellnera protected payment, the seller does not receive your money until you have the item and confirm it is right. This is how that works.
You pay
Money leaves your account for Sellnera, not for the seller.
Sellnera holds it
The payment stays held while you receive and inspect the item.
Seller is paid
Released only after you confirm you are happy.
What happens when…
Item is as described
You confirm. The seller gets paid.
Item is not as described
Raise a dispute before you confirm, and Sellnera support will help sort it out.
Item never arrives
Shipping tracking and meetup verification help show what happened, with support when things go wrong.
Every deal builds trust
Reviews and verification help the next buyer decide.
Built for how Nigeria buys and sells.
We start with Nigeria on purpose. Local behaviour, local currency and local trust challenges shape every part of the product.
Naira firstPrices and payments in ₦
MeetupsTrade in person, with checks
New and usedBoth belong on the same marketplace
Nigerian citiesWhere Nigerians already trade
Campus commerce
Making campus commerce easier.
Students can discover and sell within their institution and nearby community, from textbooks to electronics.
Campus filterStudent verificationStudent listingsNearby productsSafe meetups
Impact
Earning from what you no longer need.
Every sale gives something unused a second life, and someone a fairer price.
Income from unused items
Turn things you no longer need into money.
Affordable access
More people can buy good products at fairer prices.
Opportunity for small sellers and students
A simple way to start selling, on campus and beyond.
More trust in local trade
Protected payments and reviews make peer-to-peer deals safer.
Verified impact figures will appear here as Sellnera grows.
The people building Sellnera.
Shittu Danjuma Bayo
Founder & CEO
Leads Sellnera's vision, strategy and direction, with a focus on making buying and selling in Nigeria safer.
Faruq Arowolo
Co-Founder / Product & Creative Lead
Leads product design, brand and creative direction, shaping Sellnera’s product experience, identity, and go-to-market strategy.
Farouk Olamilekan Opoola
Co-Founder / CTO
Leads technology and engineering, including the architecture behind payments, orders and verification.
Omotosho Kamalideen
Co-Founder / Frontend Lead
Leads frontend development, turning Sellnera's design into fast, accessible, mobile-first interfaces.
We believe commerce should work for everyone.
Sellnera is building toward a future where buying and selling locally is easier, safer and more accessible.
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Build the future of commerce with us.
We're building a company from Nigeria with ambitions beyond Nigeria.